Making Tech Headlines · Page 5
An Advertisement Finds a Worse Conversion Metric
· New York time
Citizen Lab says it documented the first publicly confirmed case of zero-click mercenary spyware delivered through targeted online advertising. It calls the technique AdFection, describing an attack that does not require the target to click an ad. The finding changes the relevance of familiar advice about avoiding suspicious links. Here, refusing to click is not the barrier that stops the described delivery method. Advertising's ability to reach selected people is the uncomfortable backdrop. The system optimized to place a message in front of someone has acquired a much less welcome demonstration of precision.
Read this story in the full newspaper →Satire. Not factual reporting. Read the original reporting from the linked publishers.